01 / Challenge
A thriller with real procedural authority.
The launch needed to hold the authority of a nationally known trial lawyer and the tension of a political thriller without collapsing into a conventional author template.
Selected work / 2026 / 01
Tuxedo Park
A legal thriller introduced as a confidential case file, turning the novel's premise into the structure of the launch experience.
- Client
- Thomas Kenniff
- Role
- Positioning, experience design, web engineering, and launch
- Disciplines
- Positioning, Art direction, Interaction, Engineering
- Delivered
- 2026
02 / Approach
Turn the launch into the case.
Bellweather treated the book as evidence. The visitor opens a dossier, moves through the case, the author's credentials, and current media, then reaches purchase without leaving the narrative world.
03 / Execution
Make the evidence tactile.
A tactile case-file opening, restrained typography, documentary details, accessible motion controls, and a direct retail path create one continuous editorial experience across desktop and mobile.
04 / Outcome
One world from intrigue to order.
Thomas Kenniff received a distinctive launch surface that presents the novel, the author, and the purchase path as one coherent public identity.
